EllieO (pronounced "Ellie"----"O") is not just clothing. It's a lifestyle.
EllieO is inspired by modern style and driven by the classics.
We believe in capturing comfy style with a unique look while remaining timeless.

Our mission is to deliver quality products coupled with comfort and style to make your day better!


As the brains behind EllieO, a manufacturer and apparel distributor brand, Ashley has proven just how one woman can go about her life with smarts, courage and tenacity.
She is somewhat of a “Business MacGyver”, loving to mix and match technologies and processes to create sustainable products for a purpose while enjoying everyday business operational challenges.
After successfully starting a consulting business in college, she worked with top brands at an advertising agency, moved on to operate US sales for a national children’s apparel company.
Her hobby and embroidery business quickly became full-time and the idea of EllieO was born while combining her professional experience with expert industry contacts.
Ashley will be the first to claim “nine-to-five just doesn’t flatter! and the best things come unexpectedly!”

In 2016, she was awarded Triad Business Journal Top 40 under 40 and the Greensboro Chamber of Commerce Business Women of the Year in 2017.