Granbury, TX, April 15, 2019 --- Love That Cotton (LTC) is pleased to announce the acquisition of select assets of EllieO Apparel, a Greensboro, NC based apparel  distribution company specializing in classic seersucker adult styles and collections for the entire family.

Over the next few months, LTC will merge these select assets to the LTC brand.

LTC will now offer an even greater selection of apparel and styles, while assuming LTC branded production on similar EllieO styles to its customers.

Current EllieO wholesale customers are encouraged to register for a wholesale account directly with LTC at https://lovethatcotton.com/wholesale-registration/ today!

“We are extremely excited to acquire the select assets from EllieO who have served the wholesale apparel community for many years. We believe the addition and expansion for the Love That Cotton product line will drastically benefit our current wholesale customers and their businesses, along with welcoming EllieO Customers to LTC as well. We will continue to offer existing and new customers a wide variety of products for the whole family. Please join us in welcoming EllieO’s Customers to the LTC family!” said Cristina Schulman, VP of Operations for Love That Cotton.


Love That Cotton (LTC) is a family owned and operated business located in Granbury, TX. LTC was created to provide high quality children’s clothing that lends itself to embroidery, heat press and other embellishments. We strive to provide a product that is versatile and lovely by itself, but when you add personalization, it becomes a unique and special addition to your wardrobe. We have a wide variety of items that can purchased in one convenient location. Our commitment to you is to provide great service with a high-quality product, developing repeat and lasting relationships with you. 
The expansion of our adult collection will be launching in the coming months so stay tuned!

For media inquiries, please contact customerservice@lovethatcotton.com, thank you! 


EllieO (pronounced "Ellie"----"O") is not just clothing. It's a lifestyle.
EllieO is inspired by modern style and driven by the classics.
We believe in capturing comfy style with a unique look while remaining timeless.

Our mission is to deliver quality products coupled with comfort and style to make your day better!


As the brains behind EllieO, a manufacturer and apparel distributor brand, Ashley has proven just how one woman can go about her life with smarts, courage and tenacity.
She is somewhat of a “Business MacGyver”, loving to mix and match technologies and processes to create sustainable products for a purpose while enjoying everyday business operational challenges.
After successfully starting a consulting business in college, she worked with top brands at an advertising agency, moved on to operate US sales for a national children’s apparel company.
Her hobby and embroidery business quickly became full-time and the idea of EllieO was born while combining her professional experience with expert industry contacts.
Ashley will be the first to claim “nine-to-five just doesn’t flatter! and the best things come unexpectedly!”

In 2016, she was awarded Triad Business Journal Top 40 under 40 and the Greensboro Chamber of Commerce Business Women of the Year in 2017.